Role: Marketing Specialist
Day Rate: $500 + Super
Contract Length: Until 3/11/25 - Start ASAP
Location: Sydney CBD/WFH Flex

Join a High-Impact Marketing Team Driving NSW's Consumer Engagement

We're seeking a dynamic marketing professional to play a key role in campaign performance, compliance, and strategic insights for high-profile initiatives. In this fast-paced hybrid role based in The Rocks, Sydney, you'll contribute to shaping effective, data-driven marketing efforts that connect with audiences across local and global markets.

What you'll be doing:

• Coordinate campaign compliance and documentation in line with NSW Government advertising regulations.

• Develop campaign briefs, set KPIs, and align media, creative, and budget strategies with stakeholders.

• Lead reporting efforts by analysing campaign metrics, creating dashboards, and delivering actionable insights to enhance marketing effectiveness.

• Partner with research teams to translate qualitative and quantitative findings into strategy.

• Track competitor activity and market trends to strengthen campaign planning and execution.

• Present insights to senior stakeholders to guide targeting and media investment decisions.

What you'll bring:

• Proven experience in campaign reporting, media analysis, and performance measurement.

• Strong capability in data tools (e.g. advanced Excel, PowerBI) and understanding of research methodologies, including creative testing.

• A collaborative mindset and ability to simplify complex data into clear, compelling stories.

• A passion for consumer behaviour and a keen eye for market opportunities.

This is an exciting short-term contract until early November - perfect for someone ready to make a strategic impact right away.